Vac Arraes is a direct-response marketing studio engineering high-conversion video sales letters, sales funnels and paid-traffic systems for founders who want predictable ROAS — not pretty decks.
Scripts written against a proven framework — hook, mechanism, proof, irresistible offer. Shot, edited and battle-tested at scale until the control breaks.
From opt-in to upsell — every page architected, copywritten and instrumented. We obsess over the math: CPL, AOV, payback, contribution margin.
Account structure, creative velocity, CAPI, attribution. We run the dashboard like a trading desk — daily decisions, weekly reviews, monthly compound growth.
UGC, static, motion, meme — we ship 40+ creative concepts per month, each tied to an angle, an avatar, and a hypothesis. Winners get scaled. Losers get killed.
"They rewrote the VSL, rebuilt the funnel, and 6 weeks later our cost-per-acquisition was cut in half. The only agency we've kept on retainer this long."
"Most agencies sell decks. Vac Arraes ships creative that works — and reports the numbers honestly, even when they're ugly."
"The VSL was the unlock. We had the offer and the product — they gave us the script that finally closed at scale on cold Meta traffic."
"They run our Meta account like a hedge fund runs a book. Daily decisions, ruthless on losers, aggressive on winners."
Book a 30-minute strategy call. We'll audit your funnel, your offer and your creative — and tell you, with numbers, exactly where the leak is. No pitch deck. No fluff.